“Hello, Human!”
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CategoryCommunication Design
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SubCategoryCorporate and brand identity
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Applicant CompanyMilkxhake / Hong Kong
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Manufacturer / Business OwnerMuseum of Contemporary Art (MOCA), Taipei / Taiwan
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Design CompanyMilkxhake / Hong Kong
"Hello, Human!" is the annual exhibition at the the Museum of Contemporary Art (MOCA) Taipei. The exhibition title ("H,H" for short), utilising custom geometric typefaces to present a series of AI emojis resembling humans or exhibiting different personalities as the visual identity.
Jury's Evaluation
The key visual uses a simple yet highly recognizable visual language to accurately interpret the interactive relationship between humans and artificial intelligence. The creative combination of geometric patterns and emojis creates infinite possibilities in size for graphic and dynamic designs. The overall design achieves a balance between aesthetics and content delivery, which not only evokes visual resonance but skillfully guides viewers to reassess the dialogue between technology and humanity.
