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FULL MOON FESTIVAL BY TRADITION NOW-1 FULL MOON FESTIVAL BY TRADITION NOW-2 FULL MOON FESTIVAL BY TRADITION NOW-3 FULL MOON FESTIVAL BY TRADITION NOW-4 FULL MOON FESTIVAL BY TRADITION NOW-5

FULL MOON FESTIVAL BY TRADITION NOW

MARK WINNER
  • Category
    Communication Design
  • SubCategory
    Posters
  • Applicant Company
  • Manufacturer / Business Owner
    SHUI ON XINTIANDI / China
  • Design Company
    SO Creative Studio / China

It is our goal to present a modern interpretation of the traditional cultural heritage. In order to do so, we have introduced four traditional Gods as the main characters, and matched each one of them with a dedicated bright colour to better identify each section with a unified golden moonlight behind in order to highlight Full Moon Festival into the design.

We want to present traditional beauty, but with touch of contemporary design into the overall visual presentation.

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