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E. Wedel Chocolate Factory Museum Wayfinding-1 E. Wedel Chocolate Factory Museum Wayfinding-2 E. Wedel Chocolate Factory Museum Wayfinding-3 E. Wedel Chocolate Factory Museum Wayfinding-4 E. Wedel Chocolate Factory Museum Wayfinding-5

E. Wedel Chocolate Factory Museum Wayfinding

MARK WINNER
  • Category
    Communication Design
  • SubCategory
    Others
  • Applicant Company
    Studio Blisko / Poland
  • Manufacturer / Business Owner
    LOTTE Wedel / Poland
  • Design Company
    Studio Blisko / Poland

The Chocolate Factory signage resembles a box of chocolates. Cubes of different thicknesses, praline colors, and patterns inspired by Wedel’s iconic sweets guide the museum visitors from the ticket offices to the roof terrace. The visible curvy wood texture resembles dark chocolate, while the colorful tiles seem to be covered with sweet icing. Directional information is engaging, like playing with blocks. It was designed in cooperation with Homework Studio, the author of museum's Visual Identity

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