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ZHUFU FRAGRANCE

MARK WINNER
  • Category
    Communication Design
  • SubCategory
    Packaging
  • Applicant Company
    Shanghai Ruiyu Brand Management Co., Ltd. / China
  • Manufacturer / Business Owner
    ZHUFU FRAGRANCE / China
  • Design Company
    Shanghai Ruiyu Brand Management Co., Ltd. / China

Centered on the symbolic essence of bamboo, the work translates Eastern blessings and natural philosophy into contemporary form, using fragrance as a medium for cultural and emotional transmission. The packaging adopts paper-based materials and structural design in place of plastic inserts, enhancing the unboxing experience while reflecting a commitment to material reduction and sustainability. Braille originates from the brand’s core ethos, symbolizing respect for diverse perception and inclusi

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