Taiwanese Sleep Ballad
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CategoryCommunication Design
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SubCategoryPackaging
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Applicant CompanyHuang Pin-Jia、Wang Hsin / Taiwan
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Manufacturer / Business OwnerDr. Tzanfu Sun@Riverside Psychiatric Clinic, Kaohsiung, Taiwan / Taiwan
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Design CompanyHuang Pin-Jia、Wang Hsin / Taiwan
This lullaby album was designed for people with insomnia and developed by a psychosomatic medicine doctor. The concept is inspired by the sensory relaxation used in clinical hypnosis therapy.
The packaging is made of soft, layered fabric and shaped like a pillow and blanket. Opening it feels like unfolding a blanket before sleep.
As the package opens, a soothing fragrance is released alongside with the lullaby, creating a gentle multi-sensory experience that helps guide the listener into sleep.