SOOKO
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CategoryCommunication Design
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SubCategoryBrand Identity
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Applicant CompanyGloria Mak / Taiwan
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Manufacturer / Business OwnerYizhan cooperative / Taiwan
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Design CompanyLittle MAk / Taiwan
This project is a comprehensive brand design and industrial mentorship initiative driven by strategic integration. "Sookó" boldly redefines the narrative of health foods, breaking away from the traditionally muted aesthetics of the industry. Envisioned with a catchy, universally easy-to-pronounce name tailored for high recall and seamless global communication, the brand pairs this strategic naming with a compelling and modern visual strategy to establish a commanding, distinctive international i