2025 Taiwan Design Expo (((CHANGHUA)))|Visual Identity
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CategoryCommunication Design
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SubCategoryBrand Identity
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Applicant CompanyAaron Nieh Workshop / Taiwan
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Manufacturer / Business OwnerChanghua County Government、Taiwan Design Research Institute / Taiwan
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Design CompanyAaron Nieh Workshop / Taiwan
Visual identity for the 2025 Taiwan Design Expo, themed "Changhua Háng (((CHANGHUA)))." It translates the character "行" into the symbol "((( )))" as a structural backbone for info hierarchy and visual nodes. This ensures high recognizability and efficient dissemination across diverse media. Combined with local colors and geometric imagery, it forms a cohesive system carrying regional culture and collective memory.