Cha tzu tang–Taiwan Camellia Oil Lab: A Regenerative Place–Making Model for Rural Revitalization
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CategoryIntegration Design
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SubCategorySocial Design
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Applicant CompanyInFormat Design Curating / Taiwan
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Manufacturer / Business OwnerCha tzu tang / ORIENTEA ENTERPRISE CO., LTD. / Taiwan
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Design CompanyInFormat Design Curating / Taiwan
Guided by the concept "making the place of origin the brand's starting point," the Oil Lab integrates brand strategy, spatial design, and site narrative by InFormat Design. The production journey of camellia oil becomes a spatial experience that can be understood and participated in, creating a platform combining production, education, and exchange. The project rebuilds relationships between people, industry, and land, realizing a new model of sustainable development and rural revitalization.