




Regenerating Tainan Confucius Temple Commercial District
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CategoryIntegration Design
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SubCategoryUrban planning
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Applicant CompanyMCMarchi Ltd., Co. / Taiwan
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Manufacturer / Business OwnerAdministration of Commerce, MOEA / Taiwan
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Design CompanyMCMarchi Ltd., Co. / Taiwan
This project, rooted in social design and Confucian culture, developed an identity system design and public space design based on "Six Arts". To strengthen branding through unified brand aesthetics, Brand Identity Design and Application Guidelines and Street Color Application Guidelines were established. The simplicity in the design of public furniture and sun sails aims to reduce visual clutter and enhance strolling comfort, boosting the district's popularity and sense of community cohesion.