BANGKOK DESIGN WEEK 2024
MARK WINNER
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CategoryCommunication Design
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SubCategoryCorporate and brand identity
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Applicant CompanyDuctstore the design guru Co., Ltd / Thailand
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Manufacturer / Business OwnerCreative Economy Agency / Thailand
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Design CompanyDuctstore the design guru Co., Ltd / Thailand
The Key Visual design for Bangkok Design Week 2024, inspired by 'Livable Scape,' uses Graphitecture to blend architecture and graphics. It reinterprets street lines and district maps to depict Bangkok through Figure and Ground. By combining these maps with architectural elements, the design reflects the city's complexity and chaos. Different colors represent each district in the Sub Key Visuals, adaptable for communication, environmental graphics, and maps, supporting the event's theme.