The unbearable lightness
MARK WINNER
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CategoryCommunication Design
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SubCategoryB-01 Corporate and brand identity
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Applicant Companyfor&st / Hong Kong
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Manufacturer / Business OwnerShum Kwan yi / Hong Kong
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Design Companyfor&st / Hong Kong
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DesignerCheung Wai Ming
In terms of design concept, the white box represents the expression technique of the author's contemporary landscape painting, and it is presented with a looming texture, as if the work is covered by heavy paint. Even though the work is partially covered. the stories and truth behind them, will always have the opportunity to be seen by others.