In June 2023, Hong Kong-based designer petwear brand, momotone, collaborated with cultural and art planning unit, wee.are(good)kids, to hold their first pop-up store in Taipei. Given the brand's numerous campaign photos, a main visual system was designed to work with different photos and color schemes to achieve effective brand storytelling. Additionally, as this is the brand's first time in Taiwan, the design needs to highlight elements of the Taiwan map.