The client approached us as they were re-structuring their long-established brand. The new vision encompassed an integrated and innovative approach to the construction business in the region. Re-utilizing materials and the aesthetic from construction sites, such as the PVC pipe wall, reinforcement steel shelving, unfinished concrete countertops, and exposed ceilings, the most basic elements that form their business, we aim to evoke transparency and honesty, while also demonstrating the creative