New Visual Identity for the City of Racibórz
MARK WINNER
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CategoryCommunication Design
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SubCategoryCorporate and brand identity
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Applicant CompanyStudio Otwarte / Poland
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Manufacturer / Business OwnerMunicipal Office of Racibórz / Poland
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Design CompanyStudio Otwarte / Poland
Racibórz is a small Polish city with the rich multicultural history. When invited to create modern and engaging visual identity for it, we first focused on identifying the aspects that are most unique for the town.
The new flexible and dynamic identity system is aimed to encourage the city's residents to engage into the local community and to collectively create history. The visuals are based on characteristic shapes inspired by the details of the city's sights and green areas.