MINMA Pop-Up Store Poster
MARK WINNER
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CategoryCommunication Design
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SubCategoryB-04 Posters
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Applicant CompanyNous / Hong Kong
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Manufacturer / Business OwnerMINMA / Hong Kong
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Design CompanyNous / Hong Kong
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DesignerPoe Cheung & Allan Fan
For the promotional poster of the brand’s pop-up at the Simple Legend Shop in Kowloon, the use of different types of washi and colour papers create a natural, comfortable combination of textures and hues. The pop-up’s details are printed on strips of varying lengths, forming a warp and weft fabric made of paper.
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