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LTO freeze-dried coffee packaging design

MARK WINNER
  • Category
    Communication Design
  • SubCategory
    B-03 Packaging
  • Applicant Company
    Good Cultural & Creative Industry (Shanghai) Co., Ltd / China
  • Manufacturer / Business Owner
    Good Cultural & Creative Industry (Shanghai) Co., Ltd / China
  • Design Company
    Good Cultural & Creative Industry (Shanghai) Co., Ltd / China
  • Designer
    Joe yu , Alain chan , Wong Chun Lui Mark , Cang Chen & An-Kai Dong

The LTO freeze-dried coffee packaging design consists of a capsule-shaped jar of ground coffee and a pulp box containing bagasse. The capsule-shaped jar is small, cute and easy to carry, and the unique columnar structure of the outer pulp box is a combination of form and function. At the same time it contains 50% recycled bagasse in line with sustainable design. A box contains seven capsules, which means coffee is accompanied by coffee seven days a week.

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