Jinlong black bean sauce was founded in 1970, as an artisanal shop that specializes in black bean sauce.

“Retro, Taiwanese, Elegant”

The use of red and green creates a punchy Taiwanese aesthetic in the familiar good old times the brand embodies. The classic yet contemporary branding design shows that Jinlong black bean sauce has been and will be with every street food eatery and family from the past and well into the future.