Shaoxing | land of fish and rice
MARK WINNER
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CategoryCommunication Design
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SubCategoryB-03 Packaging
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Applicant CompanyGuangzhou blue orange brand Planning Co. LTD / China
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Manufacturer / Business OwnerShaoxing Culture Tour / China
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Design CompanyGuangzhou blue orange brand Planning Co. LTD / China
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DesignerChuan-Jia Chan
Shaoxing | land of fish and rice
Shaoxing is a veritable land of fish and rice. In terms of packaging design, we adopted the concept of "Wupeng boat, land of fish and rice". In shaoxing bamboo culture packaging. Presenting the cultural atmosphere of mountain and water, rich people's sense of substitution into the product, the formation of unique shaoxing regional characteristics of the product packaging.