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ITC MA Fashion Show 2022-1 ITC MA Fashion Show 2022-2 ITC MA Fashion Show 2022-3 ITC MA Fashion Show 2022-4 ITC MA Fashion Show 2022-5

ITC MA Fashion Show 2022

MARK WINNER
  • Category
    Communication Design
  • SubCategory
    Corporate and brand identity
  • Applicant Company
    Studio Nous / Hong Kong
  • Manufacturer / Business Owner
    Ma Fashion & Textile Design in HK PolyU / Hong Kong
  • Design Company
    Studio Nous / Hong Kong

We create a concept that not only represents the diverse collective of students work, but also is a response to our world and varying notions.

The visual expression of each show is meticulously considered and explored. We aim to create something that is a memorable user experience.

THEN:
Is represented by a Barrier Grid technique that is on the front and back cover of the brochure. The transparent sleeve has a black stripe overlay. As the brochure is removed the image becomes an animation.

NOW:
The sleek silver mirrored paper and contemporary graphics and minimal layout, are very much in keeping with the now.

META:
The brochure has an AR feature, when scanned, the abstract, static image, becomes a digital, 3D motion graphic.

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